Commercial Exterior Audit: What Do Customers Think Before They Enter?
The exterior of your commercial building creates a first impression for your brand. Customers who don’t know you will use your exterior to make assumptions and drive opinions about your business. The way your business looks from the outside can win people over and convince them to give your brand a try — or scare them away.
Creating Safe, Bright, and Energy-Efficient Parking Lot Lighting
Improve your parking lot lighting to send the right messages to customers while also lowering your monthly electric bills.
Using Signage to Reintroduce Your Brand to Customers
If your business went through a change, it may be time to reintroduce your brand to customers through updated exterior signage.
4 Ways to Use Lighting To Complement Your Exterior Signage
Lighting for your exterior signage gives you more design options and helps you win customers over. Here are a few ways you can use it.